Southeast Asia — February 20, 2026 — Press Release
Blocksky Inc. and Museigen.io announce the launch of EventoChain, a multi-event sponsorship and brand activation distribution platform designed to improve coordination between event organizers and brands.
While ticketing systems and digital advertising platforms have evolved significantly, sponsorship processes remain largely manual. Negotiations are conducted event by event. Inventory is shared through private decks. Multi-event participation requires separate discussions and contracts.
EventoChain addresses this structural gap by introducing a centralized system for sponsorship visibility and coordination.
The Current Sponsorship Model
Event sponsorship plays a key role in brand positioning and ecosystem participation. However, the operational process remains fragmented:Organizers manage independent outbound sponsorship sales
• Brands negotiate separately with each event
• Pricing visibility is limited across markets
• Multi-event activations require repeated coordination
• Reporting structures vary
For brands operating across multiple regions, this increases administrative complexity. For organizers, sponsorship acquisition requires continuous outreach and pipeline rebuilding.
The process is functional but inefficient.
What Is EventoChain?
EventoChain is a multi-event marketing and sponsorship distribution platform co-developed by Blocksky Inc. and Museigen.io.
It connects verified event organizers and brands through a centralized interface focused on sponsorship inventory and activation coordination.
EventoChain does not operate as an event organizer, agency, or ticketing provider. It functions as a coordination layer between organizers and brands.
For organizers, the platform enables:
- Listing of sponsorship inventory
- Structured presentation of packages and pricing
- Visibility within a broader event network
For brands, it provides:
- Centralized access to sponsorship opportunities
- Clear visibility of available packages
- Coordination support for multi-event participation
Instead of conducting separate outreach for each conference, organizers can list structured offerings. Instead of negotiating independently for each event, brands can assess multiple opportunities within one system.
From Manual Negotiation to Structured Visibility
Sponsorship coordination has traditionally been relationship-based and decentralized. While relationships remain important, scale introduces complexity.
In ecosystems such as Web3 and emerging technologies, events operate across multiple cities and countries. Brands often participate in several conferences within a single region.
Without structured coordination, sponsorship management becomes repetitive and resource-intensive.
EventoChain introduces standardized inventory visibility and centralized coordination, reducing duplication of effort.
It does not replace negotiation.
It does not remove relationship management.
It provides infrastructure for structured visibility.
Integration with Digital Engagement Infrastructure
EventoChain integrates with Blocksky’s Web3 Advertising Platform (W3AP), enabling brands to connect physical event sponsorship with measurable digital engagement.
Through W3AP, brands can coordinate participation across physical and digital channels, extending event-related engagement beyond the venue itself.
This integration allows sponsorship activities to connect with structured digital participation mechanisms where applicable.
Built from Operational Experience
EventoChain was developed based on direct operational experience across hundreds of events.
Museigen.io has supported more than 250 events and worked with over 1,000 brands and community partners across Asia. In the course of managing sponsorship pipelines and brand activations, recurring coordination challenges were identified:
- Repeated negotiation cycles
- Manual bundling of multi-event packages
- Limited cross-event pricing transparency
- High coordination overhead
Blocksky Inc., through its development of W3AP and related advertising infrastructure, has worked with Web3 brands requiring measurable engagement systems.
These combined experiences informed the development of EventoChain as a structured coordination layer for sponsorship distribution.
A Structural Addition to Event Ecosystems
As event ecosystems expand geographically, sponsorship coordination increases in complexity.
EventoChain introduces:
- Centralized sponsorship inventory visibility
- Structured multi-event packaging
- Coordinated activation workflows
- Integration with digital engagement systems
It does not replace existing event infrastructure.
It does not act as a marketplace intermediary for ticketing.
It focuses specifically on sponsorship coordination.
The platform is currently live, supporting event listing, sponsorship inventory management, and brand-side access to active opportunities.
To learn more, visit https://eventochain.io
To connect with our team, email us at hello@eventochain.io
About Museigen.io
Museigen.io is a full-cycle go-to-market strategy operator and growth marketing partner for Blockchain, Crypto, and Web3 brands. With experience supporting over 250 events, 200,000+ attendees, and more than 1,000 brand and community partners across Asia, Museigen.io specializes in event-led growth, ecosystem expansion, and strategic market positioning for emerging technology companies.
Website: www.museigen.io
Email: info@museigen.io
About Blocksky Inc.
Blocksky Inc. is a Tokyo-based Web3 adtech and product studio backed by SBI Group and Gaiax. The company develops decentralized advertising and engagement infrastructure, including W3AP, a Watch-to-Earn platform designed to connect brand visibility with measurable user participation. Blocksky focuses on building scalable digital systems that bridge Web3 innovation with real-world adoption.
Website: https://blocksky.xyz/
Email: info@blocksky.xyz
